The Marketing M.B.A. MBA programs cover a broader subject area than master’s degrees in marketing, which may equip students with skills that are transferable to other parts of the business world. A general MBA offers students a broad base of knowledge in business and management. Ready to build your own business from the ground up? Thus, marketing master’s degree programs may be best suited for those looking to specifically pursue careers in marketing capacities. MBA programs often utilize case studies that help prepare future business leaders to address real life business challenges, while master’s degree programs in marketing tend to focus more on studying advanced concepts, theories and strategies specific to the field. © copyright 2003-2020 Study.com. Most of these programs require students to have at least a bachelor's degree, and some programs may require students to meet a minimum GPA, take the GMAT or GRE and/or have prior coursework in areas such as calculus, statistics, business, and economics.
The listings below may include sponsored content but are popular choices among our users. Some of these programs may offer a 1-year or 2-year degree plan and give students flexibility in scheduling courses. Many applications for MBA programs require students to include their transcripts, letters of recommendation, resume, and essay responses. Although many MBA programs offer advanced coursework in marketing theory and application, they generally focus on providing students with a broader perspective that covers business management and leadership as well as other subjects like finance, economics and the global economy.
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